Referral marketing is very effective when you want to grow your customer base and increase your sales without having to spend too much. It’s definitely cheaper than other marketing strategies like ads, and it’s also almost risk free because you only pay your referrers when they provide successful sales. Referral programs also increase your visibility in search engines through links. A lot of people are either having second thoughts on its effectiveness, but if you do referral marketing the right way, it would definitely lead to success. One reason which makes referral marketing very effective is because most of time, your referrers are your customers; people who have tried your business are more trustworthy compared to people that you hire. When your customer invites their friends, it uses word of mouth marketing which is very effective in influencing purchasing decisions.
OSI Affiliate Software is a software that could cater to any size of business. They were developed in a way to make sure that their features are easier to use. They make recurring tasks easier by allowing automation, and they have different perks such as a low investment but quality features.
Aside from your product descriptions create other content. There are a lot of relevant things worth sharing and this is a good way to pull up traffic to your site. Blogging is a good way to build your businesses’ personality and bring in more traffic to your website. It could also be a way to increase engagement in your website, there are many things you can offer through a blog like tutorials on your products, and other things your audience would enjoy reading.
When you already have a blog, there are ways to find blogs in your niche that are popular, you can bring their traffic to your website. When you do this, make sure that you know new content that are high traffic and relevant to your website. You can use Google Alerts so they could email you immediately whenever someone uploads a post similar to yours. You can also write a helpful comments on a niche you like and link your website on your name so you could get interested people to check out your website.
Link-building is getting people to link to your website. This could be through influencers, vloggers, press, bloggers. You need to find people who have a good amount of followings who actually trust their advice because a large following with zero engagement won’t really have much effect. But remember that when it comes to asking favors, it’s important to build a relationship first unless you are offering them a job and would be paying them money then you can directly ask if they are interested in doing the job.
A lot of businesses need testimonials, businesses would want to get genuine reviews about how well their services are. So, if you have tried a service from someone who you want to have a testimonial from you could do it first. You could create a testimonial that you think could be shared on their site and request that they link back to your website and maybe check your products out. If their site is busy, this would bring you good amount of traffic.
It’s also important to make sure that you retain the traffic, that’s one way to tell that you’re doing the job right. and when your customers return to your online store and purchase again, that’s something better than having new customers who may or may not come back. Usually, the second and next purchases are more than the first because trust has already been established. Most of the time, your return customers also spend more time on your website to see if they could choose more items to purchase.
Search engine optimization is still important but it isn’t just about that. Some people tend to stay away from search engine optimization because it could take too much time and that’s okay if you already have your website optimized. Also, referrals and return customers are considered better than traffic brought to you because of optimization so it’s really better to try out other strategies to get more traffic to your WooCommerce Store. So here are some effective strategies that you can try, you never know, you might be able to find one that works best for your online store. Let us know if you have tried any of this, if you have additional tips or suggestions through the comment box below.