Arlen: Welcome to the eCommerce marketing podcast. Everyone. I am your host, Arlen Robinson. And today we have a very special guest and seek and, and her husband owned a thriving windshield replacement business for 12 years. Then almost overnight. A new state law literally destroyed their company. They were left with nothing. So Ann took her little “side-hustle” business and doubled-down…taking her sales from 2K per month to 90K per month in three months’ time. It was more than enough to bring her husband home. But she didn’t stop there…Network marketing, info marketing, affiliate marketing, creating and selling her own products…Ann did it all…to the tune of $20 million+ in sales. She kept going, training thousands of people to build their own thriving online businesses. But nothing has matched the rapid success of her E-Commerce students. It’s not uncommon for them to see cash flow in the first few days or weeks of starting their businesses. And others have achieved 6, 7, and even 8 figure incomes – many through her free training alone. Ann has since trained over 7,000 students worldwide to use e-commerce as a means to achieve the ultimate business lifestyle of their dreams.
Ann: Hi, Arlen. Great to be here.
Arlen: Yes. Thank you. And I appreciate you coming on. I’m really excited to get into the topic of today because we’re going to be talking about online arbitrage and the three pillars of success for. E-commerce success actually, as well as a little bit of local retail arbitrage and how all that works and how people can take advantage of these things.
But before we get into all of that, why don’t you tell us a little bit more about your background and how you really got into what you’re doing today? It seems like you really kind of had a, a twist of fate, which probably turned out for the better with regards to the windshield replacement business that went under 12 years ago.
So why don’t you tell us a little bit about how you transitioned.
Ann: Yeah. So that was our business there for a good stretch. This is up in the twin city, Metro area of Saint Paul, Minnesota. And it was a new law actually that came out and it was regarding advertising practices. And so that new law. Basically circumvented a lot of our advertising and that was across the board.
So most of the little mom and pops went on a business. And so in the meantime I had started, you know, what people call proverbially a side hustle. And so I was in direct sales and I did quite well. I’ll be like, this was really pre. Internet, practically, not completely, but there wasn’t social media. That’s for sure.
Anyways, um, I was doing really good with my sales, but I wasn’t doing as well with this whole recruitment side event. And so, um, my son, who I had mentored, I homeschooled my three sons for 12 years and she, I let him pursue many, many businesses throughout high school and whatnot. And he said, mom, you got to go online.
You need to find out who your target market is. I thought, well, my company never told to do anything of that kind. So I thought I’ll take his advice. And so I came online and this was some spring of 2004 and got into a training company with a great mentor. And I developed some skills. In that case, it was consultative selling as well as starting to learn online marketing.
None, my son and I partnered up and we started a business together, digital marketing, and really became a big catalyst in a new industry. And I was done the godmother of that industry called attraction marketing. And so, um, I had several business primers that I had written and helped. We had about 80,000 affiliates and reach out to them.
But 400,000 people worldwide with our subscriber lists. And so that was in internet marketing, teaching people how to take their business online. So things went really, really rapidly through that season of time. But then too, I ran into. Advertising issues and not being with, um, Google Edwards. It happened with Facebook and I have the shutdown, which, um, another 10,000 direct response marketers as well, Google ad words back in 2009 and then Facebook dealing with that too.
Mostly because they don’t want. A certain businesses marketed on their platform. So e-commerce, my sons actually had an eBay business when they were in junior high and high school. And they really, really super pro business and raising my kids. Cause that’s what my husband I had done. So the kids followed in suit and they were doing eBay.
So that was kind of our first foyer into it. I’ll bet it was my sons. All I did was drive them to the post office to get their product shipped off because they had to have a five star rating. So what happened is I have Trenton company by a different name than what I have now and was reintroduced to eCommerce, specifically flipping products from Amazon to eBay.
So arbitrage between those two platforms. What happened is I introduced sales to my current students, that I was teaching online marketing to how to build sales funnels, et cetera. So I introduced this new method and they took off, like, it was just. Stunning. I mean, they were immediately making sales. And so for me as a trainer, it was really gratifying to go, Oh, Hey.
Yeah, because to build a sales funnel is very RTOs is a tremendous amount of skill behind it. And instead here they were leveraging these ready, built sales platform, C Bay and Amazon. And so the sales just. Skyrocketed. So it was at that moment and for the fact that the advertising platforms similar, like that previous industry I was operating in, that’s like, you know what, let’s just redirect our whole ship into the e-commerce training space.
So that was, um, a pivot fall of 2013 and into 2014. And basically I haven’t looked back since. And so, in a sense, I’ve always been any commerce, if you will, by being a digital marketer, like a subset of it. But I think most people think of eCommerce, really it’s physical product distribution, which I did. I had my own physical training manuals that I shipped out and all that kind of a thing, but really what was so remarkable was how quickly my students had success that my husband even was like, Well, I think I can do this.
So if he went and he’s not techie at all, and he had success really, really quickly. And for me, because I’ve been a teacher and mentor my entire life, I was also a sports coach for 15 years. I liked it’s very gratifying when people get results. That’s what I’m about. So that’s when we made our chef and pretty much haven’t looked back since.
Arlen: great. Yeah. That’s awesome. That’s quite a story. And it’s also something that I often always tell people to encourage them when they have kind of shifts in life, because we all kind of go through transitions where you’re doing something you had your 12 year, like you said, you had your 12 year business and something kind of seemingly came out of nowhere with the laws there and really kind of.
Forced you to, to make a pivot there. You had really no other option, but it just, when you look at that turning point, things have probably turned out for the better that you’ve transitioned into, you know, the whole online world of selling and then marketing, and now the training you’re helping others.
And so it really. It turned out to be more of a, a positive thing. Although, you know, of course at the time you don’t really see these things. And a lot of times people get down on themselves and, you know, I know it was tough, but you just always have to realize there will always be a light at the end of the tunnel.
So that’s awesome too. To hear that. And, um, as I mentioned earlier, as far as the topic for today and some of the things that you alluded to with what you guys do with your training, we’re going to be talking about online arbitrage. And so for our listeners that are really kind of familiar with the concept and how it all works.
Why don’t you explain a little bit about what that is online arbitrage?
Ann: Yeah, definitely. And I want to say too, we have taught almost the entire gamut of sourcing methods, primarily focused as an Amazon seller through the third party seller platform, but we’ve also taught through Shopify, but where we’ve landed as far as our wheel house, it is online arbitrage for the fact that it’s really where we see the best success and then we help secure their foundation so that they then can more.
Properly and effectively implement the more advanced methods for which if people jump straight to those more advanced methods, there’s a higher failure rate. So we feel really, really good about where we landed after these past six, seven years, that this is kind of our mainstay that we teach online arbitrage.
So online arbitrage, and also in talk in parallel with that with local. Cause we actually started with local first. As far as with Amazon, but it’s arbitrage means taking advantage of price differentials in the marketplace. And so the whole common phrase buy low, sell high, just like flipping houses, you’re going to buy low.
And in that case, you got to fix it up and then you flip it for a profit, but with the products, it’s, it happens much more quickly based on. Following certain data points and knowing how to interpret those data points. But what we teach through online, as you go through this all whole myriad on, we have a whole big list within our training platform of all these different online stores that you can go to.
And you’re looking for not only is that obviously the first point is, will it be profitable, but the second is, is it in demand? Is it a fast selling product, which is really critical and having success with online arbitrage. But the reason I like it so much is the data is like, Almost instantaneous because Amazon dishes it all up for you and through software, you can pull that in.
And then we have a spreadsheet that we have a software attached to, and it actually, with our spreadsheet, it’ll light up based on the data points. Green yellow and red. So the red would be like a Nope, not enough profit, not enough. Return on investment is really important criteria for your buying decision.
Whereas green, if you get a green light across all three, then it’s like, great. I found a winner here because at the end of the day, the name of the game and arbitrage. It’s simply a game of putting your money in and having it come out with more profits. So it’s earning its keep so to speak and the faster, the velocity of that dollar turning around the quicker you make money.
It’s a beautiful model.
Arlen: Gotcha. Yeah. Very interesting. Yeah. I’ve heard a lot about it. A lot more people are getting into it. And like you said, the, the reason why I think it’s really exploding is, was really what you stated that. Is because of the data is so available. Like never before the stuff that you can get from Amazon, you know, down to the second and down to the actual penny of profit and the return that you can get.
It’s, it’s all there. All of the numbers are there. So it makes the decision making process a lot easier for sure. Now, Somebody is really interested in getting into this. You mentioned with, of course with the course that you provide, you guys kind of do a lot of the legwork for you with the spreadsheets and all of the tie ins that you have with the Amazon data.
But for somebody that’s just fresh out of the gate says, okay, this sounds interesting. This is something that I can do. How really do they know? What are those products that they should select? If they’re just coming fresh out of there fresh out of the gate, they have no idea which products they want to go into or get in sell.
What are there any initial tips to what direction they should go on?
Ann: Yeah, well, the local retail arbitrage makes it like spoil you rotten. And that is the Amazon actually provides their own app. The Amazon seller app that you can download on your phone and what you do with the camera on your phone is when you have that app open.
And you scan a product and it’s UPC code. And when it does that, it’s looking for, to be found on the Amazon catalog. And this happens in literally microseconds, extremely fast. And so Amazon built those tools so that we can scan a product in a store, or you could even. Scan UPC code on a website for that matter.
And so it’s going to do shut the data, and it’s going to show you, for example, the seller rank of that product. It’s going to let you know how many other FBA sellers there are. Because you do need to deal with competition. They’re aware of that. In fact, you can, a customer can go and see how many sellers there are and they give a product.
So it’s already readily available data. They show you the Amazon fees. And so it’s this little calculation that shows up on your screen on the right hand side. It gives these important data points and at the bottom, there’s this green number. And that green number that they’re just blamed is the profit or lack thereof.
And so you’ll know when you scan it, whether that key factor is profitability, then you got to find out, is it a high ranking product? There’s a lot selling every day. You know, we look for 1% and below. And are there other sellers? Those are like the three main, we have a total of 12 criteria actually, cause we like to really mitigate as much risk as possible for our members.
So that it’s all about as any would be investor. As I really looked at this game more as a. A game of investments. This is what you’re doing. You are having to put in your sweat equity. That being said, when it’s online arbitrage, you can set it up to be a fully automated business. So that’s a very exciting aspect of that.
And that makes it more, yes, owning a business, but also one that reinvest your money through to me, Amazon is like an ATM machine. If you know how to use it properly. They do about, I don’t know if you know these steps first quarter, an average of $33 million per hour is the Amazon buy box.
Arlen: I can’t even wrap my head around that per hour.
Just what that translates in, you know, just a month’s time. Right. You know, not even
Ann: thinking about
Arlen: that is amazing. And yeah, I really liked your breakdown. What you mentioned as far as. How somebody could get started with it. I kind of thought when you were describing the process and the ability that you can use the Amazon seller app, have that on your phone and you could really make it a field trip, go to Walmart, go to target wherever, and just go down the aisle, start scanning products.
All right. What is the profit on these products? How many other sellers are out there? And it’s just. It’s all available right there in the Palm of your hand. That’s amazing stuff because it’s all there. There’s no really guessing games. You have to play. You really know what the deal is. And so really, really awesome way to get into it.
And I love that tip and suggestion to use that Amazon seller app on your phone and just do your scouting. Now, one of the things that I mentioned when I was reading your intro is that with your online course, that you guys provide, you go through. What, um, you have kind of going to as the three pillars of e-commerce success.
Why don’t you share a little bit about that and what, what are those three pillars?
Ann: The first one is to generate cash flow in this way, the cashflow further funds your business growth rather than you having to lean in and rely on your family funds is to get that business into a steady cashflow, which sets your foundation.
The next thing is to automate systems and the systems are typically software that the job of software is to make our lives easier. That sort of. That’s what it’s meant, metaphor and faster things that would take you 10 hours could be done in an hour. You know, that’s the whole purpose as software condenses that data and puts it into a meaningful data spreadsheet.
If you will, to know how to better determine that. So we use a through automation. Is utilizing systems and software, plus it’s about utilizing teams of people to run them for you. So I’m talking specifically about virtual assistants whom you can hire for about a sixth of American wages and they are thousands of them trained to help Amazon sellers.
And so they can do all your arbitrage sourcing for you. Not so much the local, this would be all online and then using the software and the systems. And so it really depends on what someone wants out of a business. So if you’re looking for where your non-owner reliant. This is a great business model to go after, because it can be created such that you are not needed in the daily operations of the business.
The business operates with, or without shoes, that’s automated systems in the last one is to build assets. And assets are things that have meaning and value in the marketplace that others would pay for. So would someone pay for someone who created an arbitrage business with an entire team in place and that including a shipping center that does the shipping for you?
Because as an FBA seller, you do have to ship into the warehouse, the Amazon warehouse, where you have prep centers that we can refer people to. And so it’s really, what is the end game, anytime venturing in a business. What’s your end game? What do you hope to accomplish? Do you want it to be a cashflow source and perhaps from that set of foundation, and then you maybe go into more advanced methods.
Advanced sourcing methods, or it allows you to buy real estate or, you know, whatever your next step is in your game of asset acquisition. But I’ll just say, would someone pay for a business that’s automated in that way? They would. They definitely would because what they don’t want to buy as a glorified job.
Smart business owners want to buy a business that does not depend on them to maintain its operation. They’ll pay a lot more for that kind of business than one that, Hey, welcome to your new grind. You get to work eight to 12 hours a day.
Arlen: That makes a lot of sense. Nobody wants to pay for that. That doesn’t quite make sense.
And it sounds like with this whole online arbitrage, It almost can become just a total turn key. Once you have the systems in place, everything is running and you’re not really, you don’t necessarily have to be involved on the day to day operations of it. Of course you have to do some overseeing of things and make certain decisions.
But outside of that, yeah, it seems like it’s turnkey where you could just. Flip the switch. If somebody wanted to buy a fully automated online arbitrage business, they really just kind of can flip the switch and then it just has a new owner overnight, but the systems are still running. So it almost makes the business no difference who the owner is.
It’s just, it’s still going. So that’s really awesome. And that’s good to know, especially, you know, for the people out there that are looking for the side hustles. And I think of course today, because we’re in the whole age of this. Corona virus. There are so many more people now that have been forced to pivot because they’ve lost jobs or maybe they had a side hustle, but you know, it was just kind of dangling there on the side, but now they’re like, okay, you know, scrambling to figure out what they’re going to do.
This sounds like it would definitely be a great opportunity for them to get into now. Yeah, definitely. Now, as far as the whole online arbitrage, you mentioned a little bit about retail arbitrage. What really. Is the difference if you’re doing this, if you’re doing the same concept, following the same model, but you’re not doing it online, how, how actually does it work in the retail local obscene?
Ann: Yeah, well, with the local retail arbitrage, you go in into stores anywhere where they’re selling products and goods. So my members have taken advantage of well when they’re getting guests and they are in that store, they started scanning. I mean, something as simple as that, Walmart. Walgreens really any store that sells products.
And I can tell you I’ve been in many, many, many stores and I’ve been in the main Walmart right across from the home office. And I don’t feel standing away and they’re buzzing around me, Walmart employees. And one day they had an external team in there with they had their scanners out and it’s like, yeah, it’s a field day.
Everyone was scanners me. I’m scanning the flip your products. Yeah. And I actually know a programmer who was in my community and he was working for Walmart and he said he was on the actual team of software developers. And he said, I said, do they know what we’re doing there? He said, Oh yeah, trust me. They crack into people’s phones.
They want to know what people are doing while they’re in their stores. They know all about those. Arbitragers, I’ve been totally comfortable with that and I’ve never been challenged on it because of the fact of the matter is this so many people shop now and they do discount shopping and they’re looking at their apps for different discount programs, et cetera.
So it’s become the norm, but, um, it’s kind of like this, like you need money for something you want to pay for a vacation. You want to get a down payment for a car, go do arbitrage. Just there’s your answer. You won’t lack. For finding income to arbitrage. And when I first started this in 2014, my concern was saturation because digital marketing world, there, you can have quick fatigue of a digital marketing offer.
Not so with this. And I was genuinely quite concerned about it. Well, it’s seven years later and my members, they were. Crushing it. And, um, well, the COVID-19 court jeans because they went up since like 7.4 billion in new prime buyers.
Arlen: Wow. Yeah. I can see why, because you know, you’re trapped in the house and the stores are all closed.
What else are you gonna do? You gotta buy certain things. And, um, you know, it makes sense. If you’re gonna go to Amazon, you gotta have prime. That’s interesting. Now the question I have now, though, as far as the retail arbitrage, Of course, like you said, in that we had said at the beginning, it’s using the scanning feature of the Amazon seller app and getting the pricing down and comparing it, everything.
The difference with this though is when you’re doing it, the retail is you’re scanning the prices, but you’re going to be comparing it with the, the prices and other local stores. Is that how it works?
Ann: Actually not so much your concern of one store versus another. I mean, it does factor in the main thing when you’re scanning, as you want to see.
And I failed to describe that better. I apologize is you put in your cost of goods. So you’re at Walmart, you’re buying a three ring binder and let’s say it was $5 and 49 cents. So you type that in. She’d done it and then it will automatically hit done, and then it will display the profits. So it’s looking is that three ring binder phone on Amazon.
And if so, it brings up the listing and then what your job is as an arbitrager is then you type in what that is selling for that day, right then and there in the store, you have to type it in because Amazon doesn’t have the database to pick up the price at Walmart, for example, do the arbitrage, or have to type that in and it’s comparing it against Amazon.
However, this idea of comparing to other stores. So what we do is the average profit for our arbitrage sellers is 32%. Where else can you go to put in a dollar and get a buck 30, you know, make a profit like that and not too many places and that quickly and reliably. So, what we do is we teach our members how to deepen their profits and it’s through deal stacking through discounts and coupons and gift cards, et cetera, that some of our top sellers are getting like 70% profit because they just whittled down that class.
And so. The net effect is they’re not spending near as much as a regular arbitrage seller because the deal is when you buy, just like in real estate, you make the deal when you buy. So you gonna make the compare and you see that those profitability, but then you go on with your little bit of stacking efforts and add in some discounts, et cetera, and you whittled it down and your profit jumps to that much more.
We actually have a calculator it’s called the online arbitrage, profit projection calculator. And so people can play with the numbers and see based on how much they can bring down the cost and they can do monthly projections as they choose to reinvest in their business. Which are the vast majority of our people do.
Cause you see that profit and you can just parlay it right back in and get a big snowball machine going money machine. And so you can actually do projections. It’s not flawless, but it gives you an idea of how quickly you can snap all that money into much bigger profits.
Arlen: Gotcha. That makes total sense now.
And I appreciate that breakdown. And so it sounds like in the difference with this retail is that you’re, you’re buying the products, not from online, you’re using the, you’re doing all the research in the local stores, which are buying them actually at these stores. And you’re trying to. Get the best prices as possible.
And like you said, you’re using these discounts, use coupons, everything you can to get that purchase cost down. Cause that’s going to of course, until increase your profit. But then after you, after you purchase these items, you’re still of course selling them. You know, you’re still selling them online and I would imagine, yeah.
Ann: To Amazon.
Arlen: Exactly. Exactly. So you’re still going on Amazon. You’re still selling these products, but instead of sourcing your products online from Alibaba, wherever you go to source your products, you’re going to your local stores to get them trying to get the best bang for your buck. So that makes a lot of sense.
Well, that’s great. And I appreciate that explanation. Now, if we get ready to wrap things up, what are some companies or individuals that. You may have dealt with they’re in your business with the courses that you have that are really just kind of killing it these days with online arbitrage that we can all learn from.
And there are there some. Is there certain things that they’re doing to be successful?
Ann: Well, we were just introduced to a new software that AC insights. This is just, we just promoted to our members this past week and I I’m nearly positive. That’s the name? Wonderful, fantastic software. There’s a lot of them out there.
Basically this one for arbitrage sellers. It meant all our criteria of really important data points. Furthermore, because we have our own proprietary spreadsheet. Then the owner of that company then created a little button with a click of a button. And this resides, the software actually shows up in your Amazon store, Amazon platform.
So you’re looking at a listing and then this whole piece of software. Window pops open and it’s got all these critical data points. So doing this online, and then he accommodated our community by having this little feature, click of a button. And because what we’ve done previous to that is the VA’s what copy paste all the data into the number of fields on our spreadsheet.
And then it shows the profits, the return on investment over on the far right of our spreadsheet. So basically the software, like I was saying, it’s meant to save us a lot of time, but the click of a button, it takes the data out of that listing that Amazon listing and auto-populates that into our proprietary spreadsheet with all these formulas.
And so it almost becomes a non. Thinking game, you know, you don’t have to ponder and read through a bunch of stuff. You just click the button, it throws it right into the spreadsheet. You look as a green, as a yellow, as a red. Oh, it’s all green. Great. And obviously you’d want to have enough intelligence to understand and know why it’s showing green and all that, but basically the bottom line being to speed up the process because that’s who wins the game.
It’s whoever can get the necessary information, fastest wins the game. What was your second question that you would asked about?
Arlen: Yeah, well, I was just asking, was there any particular other companies or individuals that are really kind of killing it these days with this whole concept?
Ann: Well, one of my girls, she did it more on her own, not even with VA’s.
And I thought this was remarkable for primarily local in this case, but she thought it was her 10th month in the business. So she had owned previous businesses, even a women’s clothing shop for like 18 years. So she had frame of reference of what it’s like to own brick and mortar. So she comes in, she just burns rubber and her 10th month, she did 74 grand and a single month and she gets very high profits and very high turn rate.
Hers is 50%. Cause she buys at like 1% and under for her products. And that means they have super high velocity and doing that single handedly. No, VA’s just all by herself. And I know she, in that month was doing a fair amount of online arbitrage as well. So a mix, but I will say for my members, what I consider crushing is at the end of the day sales numbers sound great.
But what people want to know is what’s the take home though. And so, yeah, in her case, it’s really, really high because she’s doing the super discounting. I was just sharing some of her info today and she had like a $800 bill and she paid was like eight bucks. And it was like 1% she had, she shaved off 99% of the cost.
It was really quite amazing how much you can shave off. And so to me, that’s really. That’s impressive when someone’s got not just big sales volume, but their profit is far beyond what a normal Amazon arbitrage seller would be.
Arlen: That’s like you said, it’s just like when you’re buying homes or you’re investing in real estate, they always say you make your money on the purchase.
And this, it seems like it’s the same exact concept. And it seems like that person, you mentioned she’s super aggressive on the person seeing and with the discounting, she’s making her profit right. Then as soon as she purchases that item, because of that. Those huge discounts. Well, that’s awesome. I appreciate you sharing that.
And thank you of course, for coming on to the eCommerce marketing podcast, because we hadn’t really talked about online arbitrage before, and it’s been a concept that has been around for a little while, but it’s a, I think it’s going to explode more than ever now because there’s this whole shift now with this whole Corona virus and a lot of people.
Are going to be, you know, looking at other, other side hustles and other avenues to make money. So yeah, it’s going to be a different landscape in the coming years, so, yeah. Thank you. But I always like to close things out with just a little kind of switching gears here, so our audience can get to know you just a little bit better.
So if you don’t mind, what is one closing fun fact that you can let our audience know about yourself?
Ann: Well, when I was seven years old, I went out into my neighborhood per my mother’s prompting with my handmade Christmas bell. So seven years old, one out into the neighborhood, she set up my very first store and it was a paper box, paper box with dollar bills and change.
She taught me how to do the change. And this was in an era when parents were okay with the kids going out. And so I went out into the neighborhood and I sold. Every single one of my battles in one round. That was my first sales experience.
Arlen: Wow. Okay. Yeah. You’ve basically always been an entrepreneur from the age of seven.
And, uh, I guess you could say the selling has been in your blood.
Ann: Yeah. Yeah. All my mom, she said she had so gift cards, door to door. So she’s like, damn, you’re going to go sell Christmas bells. All righty, mom, what did I know her mom?
Arlen: Yeah. That’s some good stuff. And thank you for sharing that. I really appreciate it.
So, and if you know any of our listeners out there would like to pick your brain anymore about retail arbitrage, online arbitrage, e-commerce in general, what is the best way for them to get in contact with
Ann: you? Go to join ebs.com. That’s our home. It’ll take you to our homepage of the eCommerce business school.
Join ebs.com. You’ll see a lot of case studies and you also have the ability to access some free training. And I also have a giveaway for folks who would like that. It’s the five steps to Amazon retail, arbitrage, everything that we’ve just. It’s been talking about today, and this is really comprehensive.
You also get the arbitrage profit projection calculator. It’s super fun and awesome. So we’d love to have people access that and there’ll be a contact us also on my webpage. Again, that’s joined ebs.com.
Arlen: All right. Awesome. Thank you for sharing that. And I appreciate that. And hopefully our listeners will take advantage of that.
I know I will, myself actually, and, uh, you know, I always try to get as much knowledge as possible, so I’ll definitely be taking advantage of that. And thank you again for joining us today on the eCommerce marketing podcast.
Ann: My pleasure. Thank you.
CEO & Founder of E-Commerce Business School