Marketing Experts Reveal Top Strategies
To Grow Your Store

Hosted by Robert Kilonzo

OSI Affiliate Software

How to Find the Best Suppliers in China – with Peter Zapf

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Peter Zapf is the Chief Information Officer of Global Sources. Global Sources is a Hong Kong-based B2B media company facilitating trade between China and the world. Mr. Zapf began his career in software project management with the United States Air Force. He then joined Global Sources in Phoenix, Arizona, working on the development, sales and marketing of the company's early software and eCommerce products.

Marketing Strategies Revealed in this Episode:

  • Finding China suppliers
  • Negotiating with suppliers
  • How to minimize commercial disputes, specially about quality
  • Managing supply chain costs (and profitability)

eCommerce Marketing Tricks:

Download our eCommerce Marketing Guide to learn the most effective eCommerce Marketing tactics that will increase conversions and website traffic.

 

How to Find the Best Suppliers in China

Episode
38

Drive Tremendous Website Traffic with These 6 Emails – with Andrew Bialecki

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Andrew Bialecki is a founder at Klaviyo. Klaviyo has built database technology to make 1:1 personalized email easy for eCommerce businesses. In this episode, we'll be talking about 6 Email Programs you should be sending.

Marketing Strategies Revealed in this Episode:

  • How to use personalized emails
  • How to segment and target your customers
  • The 6 emails you should be sending to grow your eCommerce business

eCommerce Marketing Tricks:

Download our eCommerce Marketing Guide to learn the most effective eCommerce Marketing tactics that will increase conversions and website traffic.

 

6 Email Programs You Should Be Sending

Episode
37

How to Build, Manage & Optimize Your eCommerce Sales Funnel – with Budi Voogt

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Budi runs Heroic, a record label group and management agency, with the goal of empowering creators. He shares his insights on marketing, the industry and copyright on his blog.

Marketing Strategies Revealed in this Episode:

  • The most effective online sales funnel for an eCommerce business
  • The steps do you need to take to build your funnel
  • The best tools to use for building funnels

eCommerce Marketing Tricks:

Download our eCommerce Marketing Guide to learn the most effective eCommerce Marketing tactics that will increase conversions and website traffic.

 

How to Build, Manage & Optimize Your eCommerce Sales Funnel

Episode
36

The 4 Most Important Emails for Any Ecommerce Marketer – with Erik Harbison

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Erik is the Chief Marketing Office at AWeber where he oversee's AWeber's overall marketing operations, vision and strategy. Specifically, the Business Development, Social Media, PR, Education and Content/Brand/Acquisition/Retention Marketing disciplines. Erik has over twenty years of experience in the marketing and advertising space that include starting and selling a boutique agency, growing award-winning marketing teams and performance based campaigns. He also expresses his passion for marketing by serving as a guest instructor on courses around New Media Marketing at Drexel University and Strategic Advisor for the Philadelphia Interactive Marketing Association.

Marketing Strategies Revealed in this Episode:

  • How to drive sales with email marketing
  • How to build stronger relationships with email marketing
  • The best tools to use for email marketing

eCommerce Marketing Tricks:

Download our eCommerce Marketing Guide to learn the most effective eCommerce Marketing tactics that will increase conversions and website traffic.

 

The 4 Most Important Emails for Any Ecommerce Marketer

Episode
35

How to Find the Right Content Marketing Strategy for Your eCommerce Business – with Nick Loper

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Nick Loper is a podcaster and runs the The Side Hustle Show. He’s an online entrepreneur and lifelong student in the game of business. He helps entrepreneurs launch their businesses and take their side hustles to the next level. Check out the Pinterest Traffic Experiment and Driving Traffic with Pinterest resources from Side Hustle Nation.

Marketing Strategies Revealed in this Episode:

  • How to find the right content strategy
  • How to improve your content marketing
  • How to measure content effectiveness
  • The best tools to use for content marketing

eCommerce Marketing Tricks:

Download our eCommerce Marketing Guide to learn the most effective eCommerce Marketing tactics that will increase conversions and website traffic.

 

How to Create an Easy Content Marketing Strategy You'll Actually Use

Episode
34

A Step-By-Step Guide to Private Labeling from China – with Sam Boyd

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Sam Boyd is the founder of Guided Imports. Guided Imports is part of Procuu International LLC, a sourcing company founded in 2013. Sam has been visiting China since 2008. He started his manufacturing and importing career during his freshman year of university, where he recruited sellers from various schools along the east coast of the U.S. to act as his sales representatives.

Marketing Strategies Revealed in this Episode:

  • The basics of sourcing and dealing with China
  • How to avoid common pitfalls
  • Ways to take advantage of resources in China
  • If it is necessary to worry about China stealing your idea or moving into your space

eCommerce Marketing Tricks:

Download our eCommerce Marketing Guide to learn the most effective eCommerce Marketing tactics that will increase conversions and website traffic.

 

How to Master Private Labeling in China

Episode
33

How to Build an Influencer Marketing Strategy – with Andy Crestodina

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Andy is the co-founder and strategic director at Orbit Media. He has been in the web design and interactive marketing space since January of 2000. In that time, he's helped thousands of people do a better job getting results online. He's a true evangelist for content marketing and ethical digital marketing. Andy is also a regular speaker both locally and nationally.

Marketing Strategies Revealed in this Episode:

  • Influencer marketing / Online networking
  • Best tools to use for influencer marketing
  • The Don’ts of influencer marketing

eCommerce Marketing Tricks:

Download our eCommerce Marketing Guide to learn the most effective eCommerce Marketing tactics that will increase conversions and website traffic.

 

The Definitive Guide to Influencer Marketing

Episode
32

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